Launch Entertainment Franchise

Launch Franchising, LLC was formed in Delaware in May 2013 and began offering franchises in August of that year. Based in East Greenwich, Rhode Island, it franchises the Launch Family Entertainment concept and has also used the Launch Park and Launch Trampoline Park names. The franchisor’s affiliates have experience operating Launch locations dating to 2012.

The concept has developed beyond its early trampoline focus. From 2013 through 2017, the franchise offering centered on trampoline attractions in a smaller footprint. Launch subsequently added more family attractions and larger facility designs, expanding its offering in 2019 to comprehensive family entertainment centers. Today, a typical park occupies approximately 25,000 to 45,000 square feet, with its particular layout and attraction mix subject to brand approval.

The full center format combines platform attractions, bowling, arcade games and KRAVE food service. Bar Hops is part of the concept where alcohol service is legally permitted. Optional features can include laser tag, climbing elements, ropes courses, virtual reality, soft play and other competitive attractions. This mix places entertainment and food service within the same operation and gives the business a broader scope than a trampoline-only venue.

Launch acquired competing franchisor Airtime International Franchise LLC in March 2019. Some acquired parks were converted to Launch, and the remaining Airtime-branded franchise ceased operating under that name in 2024. The franchise leadership disclosed in 2026 includes Chief Executive Officer Craig Erlich and Chief Operating Officer Yvette Martinez, both of whom joined those roles in 2023.

The initial franchise fee for a new Launch Park is $75,000. Opening the business involves developing and equipping a large entertainment facility; an approved conversion has its own construction and equipment requirements. Qualified operators may also enter a development agreement for multiple parks, with each location governed by its own franchise agreement.

Before opening, Launch reviews proposed sites and leases and supplies requirements for the park’s design, layout, equipment, furnishings and signage. It reviews construction plans for conformity with the brand’s specifications and provides a digital operations manual. The franchisee manages site development, construction and staffing, while Launch approves the required opening advertising.

The initial training program lasts approximately three weeks at designated Launch parks, including locations in Orlando and Clearwater, Florida, and Leominster, Massachusetts, or another location selected by Launch. Its curriculum covers online information and booking, park activities, the point-of-sale system, customer service, birthday parties and special programs, KRAVE procedures, administration and marketing. The owner or principal owner, general manager and designated department managers must complete the required training before opening.

Launch provides instructors and materials, while the franchisee pays trainees’ travel, lodging, meals and wages. Food safety, alcohol awareness and other required industry certifications are arranged and paid for separately. For a first park, a qualified operations representative provides up to five days of on-site opening assistance. Additional requested on-site training carries a daily fee plus the trainers’ expenses.

After opening, Launch supplies guidance on operating standards, approved purchasing, local marketing, bookkeeping, inventory control and management procedures. Support can take the form of manual updates, written recommendations, telephone consultations, refresher training and consultations at the park or franchisor offices. Brand advertising is supported through the Brand Development Fund, alongside the franchisee’s local promotional activity. The owner is responsible for hiring employees and maintaining an employee training program that meets Launch standards.

Launch suits an operator who wants to build a local entertainment destination around several complementary activities. Active play, arcade games, bowling and food service give the park multiple ways to serve families and group occasions, while birthday parties and special programs form part of the operating curriculum. The restaurant and entertainment components make hospitality and team coordination central to ownership.

The model also offers a defined route to managed operations. The owner does not have to personally supervise every day, but the park must always have direct on-site supervision from an approved, trained manager. A general manager does not need an ownership interest. That structure can fit an owner who brings organizational leadership and oversight while relying on an experienced team to run the guest experience.

For a buyer prepared to develop and lead a large facility, Launch’s appeal lies in its combination of recreation, dining, established design standards and a management system developed across its evolution into family entertainment centers. Qualified owners can pursue multiple locations through a development agreement, building on the same operating concept as their organization grows.

For further reading, explore Launch Family Entertainment: Attractions, Dining and Group Events.