Assisted Living Locators Franchise

System founder Angela Olea opened the first Assisted Living Locators business in Arizona in 2003, and the system began franchising in May 2006. Its development centered on helping seniors and their families find communities that fit their location, budget, care needs and personal preferences.

The current franchisor, ALL Franchising, LLC, was organized in Delaware in August 2022 and merged with CALLRN Franchise LLC that month. The April 24, 2026 FDD identifies Evive Brands as its direct parent and records the indirect acquisition of the system by a Riverside investment fund in August 2022. The franchisor is based in Scottsdale, Arizona.

Franchisees inspect and evaluate local senior communities, establish marketing agreements with participating communities, assess client needs and help facilitate placements. They also build relationships with complementary service providers, such as downsizing specialists and elder-care attorneys. The business provides placement and related referral services; it does not operate the senior communities or deliver their residential care.

Under the standard disclosed model, the receiving community pays the placement fee, while referral arrangements and local laws determine how fees may be charged. The FDD notes state-specific restrictions that can change the model. Owners typically work from a home office and use a vehicle for community visits and client-related activities. The disclosed initial investment is $74,635 to $94,810, including a $49,900 franchise fee, with separate commercial office costs excluded.

Initial training is designed for the Responsible Owner and initial high-level managers. It includes approximately five days at the Scottsdale, Arizona headquarters or another designated location, with the option for the franchisor to substitute or combine virtual instruction. The curriculum lists 24.5 classroom hours and 5.75 practical hours in administration, production, sales and marketing. The Responsible Owner must satisfactorily complete initial training within 60 days after signing.

The $10,000 business setup fee covers initial training, pre-training operations support, local website and social-media setup, and tuition for one person’s Dementia Care Education certification. Owners must obtain that certification within three months after opening and Certified Senior Advisor certification within six months. The latter course currently costs $990 to $1,090; travel, wages, recertification and other attendance expenses remain the franchisee’s responsibility.

For the first purchased territory, the setup fee also covers a two-day on-site training and assistance program during the first year. The franchisor may substitute a different coaching program or postpone the visit under the agreement. Ongoing support includes operating guidance, periodic access to a representative, fee recommendations, training programs, a local microsite and business-management resources. Additional, remedial or replacement-personnel training may carry fees.

Launch resources include operating manuals, supplier specifications, marketing materials, sample client and referral-service agreements, and community marketing-agreement forms. A separate $3,000 initial marketing fee supports the opening campaign and initial materials. Owners fund ongoing local advertising, beginning at $1,000 a month for months two through five and $500 a month afterward, subject to permitted increases, along with brand-fund contributions.

The required CRM stores client and community information, tracks leads and placements and supports invoicing. Owners also use designated productivity, email and accounting systems and pay the related technology costs. The franchisor may provide leads and administer a paid call center, but lead referrals are not guaranteed. The local owner develops community knowledge and referral relationships.

Assisted Living Locators lets an owner build a senior-services business around guidance and local knowledge without developing or operating a residential-care facility. The work connects conversations with families, evaluations of senior communities and relationships with professionals who serve older adults. It suits someone who can listen carefully, organize information and follow through during a family’s decision process.

The franchise brings those activities into a defined system with client-assessment practices, sample agreements, professional certifications and a CRM for managing placements and relationships. Its referral program also provides a framework for cooperating with other franchisees when a client’s placement crosses territory boundaries. The home-based format directs the owner’s effort toward the local market and client service.

The agreement requires an approved Responsible Owner with at least a 20% ownership interest to devote full-time effort to the business, even when managers are employed. For a buyer ready for that personal commitment, the opportunity is to develop a relationship-based placement service within an established brand. Contact FranchiseTop40 to discuss how Assisted Living Locators fits your experience and goals.

Read more in Assisted Living Locators Franchise Model.