Lawn Squad Franchise

Lawn Squad Franchising LLC was formed in Delaware in June 2023 and began offering franchises on September 1, 2023. Its affiliate, Weed Pro, Ltd., operates a substantially similar lawn-care business in two Ohio metropolitan markets. Those company-operated businesses used the Weed Pro name until January 2024, when they converted to Lawn Squad.

The franchisor is based in Columbia, Maryland, and belongs to the Authority Brands group. Its franchise model focuses on residential and commercial weed control, lawn care and related treatments, using standardized equipment, supplies, technology and customer-service procedures. Owners may operate from an approved home office where regulations permit, or from approved commercial premises. Lawn-care activity is strongest in spring, summer and autumn, with lower production likely during winter.

Investment and territory

The estimated initial investment is $93,930 to $132,766 for a standard territory, including a $45,000 franchise fee and a $7,600 call-center and dashboard setup fee. The base fee covers up to 100,000 single-family dwelling units; a larger approved territory carries an additional fee. Investment estimates assume financed vehicle costs and include three months of additional funds. They exclude owner compensation, taxes and financing costs from that additional-funds allowance. A non-owner manager adds payroll beyond the standard estimate.

Initial training spans approximately seven weeks: ten days of self-paced virtual instruction, four weeks of guided virtual sessions and one week of classroom and field training, currently in Sheffield Village, Ohio. The curriculum includes turfgrass, pests, fertilizers, pesticides, safety, equipment care, sales, estimating, recruiting and business software. Its listed instruction totals 38 classroom hours and 24 field hours. The designated Key Person and required owners must complete the program; if the Key Person is not an owner, at least one owner also attends.

There is no initial training tuition for required participants, while attendees pay travel, lodging, meals and employee wages. Before opening, Lawn Squad helps owners order the equipment package, technology, signs and inventory from designated suppliers. Owners receive the operations manual, software guidance, call-center setup and help preparing a pre-opening and grand-opening marketing plan. Opening assistance is provided in the manner the franchisor determines.

Continuing support includes required or optional training, operating standards, a brand-standards assessment program, approved vendor information and advertising review. The franchisor administers the brand fund and makes its creative materials available, with reproduction or customization costs payable by the franchisee. The call center and required technology support customer communication and business administration. Owners remain responsible for local marketing, personnel and pesticide-related permits or licenses.

Lawn Squad provides a defined service focus for someone who wants to build a business around the care of local lawns. Residential and commercial accounts create two customer groups to serve, while instruction connects practical turf treatment with sales, estimating and team management. An approved home-office option can also make the operating format attractive where local rules and storage requirements allow it.

The franchise combines that local presence with shared call-center resources, vendor arrangements and Authority Brands support. A trained Key Person leads day-to-day performance and works from the business office; the role may be filled by the owner or an approved non-owner manager. For an entrepreneur comfortable managing seasonal workloads and a field-service team, Lawn Squad offers a structured way to enter the lawn-treatment business.

Read more in our guide to Lawn Squad Franchise: Lawn Care Services, Training and Owner Responsibilities.